Marketing research : an international approach /
Schmidt, Marcus, 1959-
Marketing research : an international approach / Marcus J. Schmidt, Svend Hollensen - Harlow, England ; New York : Prentice Hall/Financial Times, 2006 - xiv, 613 p. : ill. ; 25 cm
Includes bibliographical references and index
0273646354 (alk. paper) 9780273646358 (alk. paper)
2005058927
Marketing research--Methodology
Export marketing--Research--Methodology
HF5415.2 / .S345 2006
658/.3
Marketing research : an international approach / Marcus J. Schmidt, Svend Hollensen - Harlow, England ; New York : Prentice Hall/Financial Times, 2006 - xiv, 613 p. : ill. ; 25 cm
Includes bibliographical references and index
0273646354 (alk. paper) 9780273646358 (alk. paper)
2005058927
Marketing research--Methodology
Export marketing--Research--Methodology
HF5415.2 / .S345 2006
658/.3