Perspectives in Marketing, Innovation and Strategy (Record no. 13928)
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000 -LEADER | |
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fixed length control field | 00392nam a22001337a 4500 |
INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9781032360898 |
DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | HD31 .C66 2022 |
Item number | 2 |
TITLE STATEMENT | |
Title | Perspectives in Marketing, Innovation and Strategy |
Remainder of title | contemporary management practices |
Copyright Date | |
Place of publication | New York |
Name of publisher | Routledge |
Year of publication or production | 2024 |
PHYSICAL DESCRIPTION | |
Number of Pages | xl,254 pages |
Other physical details | Illustration |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | marketing |
ADDED ENTRY--PERSONAL NAME | |
Personal name | Philip Kotler et al |
ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Books |
Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Koha item type |
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Gabriel Afolabi Ojo Central Library (Headquarters). | Gabriel Afolabi Ojo Central Library (Headquarters). | 11/05/2024 | HD31 .C66 2022 | 0195225 | Books |
Gabriel Afolabi Ojo Central Library (Headquarters). | Gabriel Afolabi Ojo Central Library (Headquarters). | 11/05/2024 | HD31 .C66 2022 | 0195224 | Books |