National Open University Library

Perspectives in Marketing, Innovation and Strategy (Record no. 13928)

MARC details
000 -LEADER
fixed length control field 00392nam a22001337a 4500
INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781032360898
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number HD31 .C66 2022
Item number 2
TITLE STATEMENT
Title Perspectives in Marketing, Innovation and Strategy
Remainder of title contemporary management practices
Copyright Date
Place of publication New York
Name of publisher Routledge
Year of publication or production 2024
PHYSICAL DESCRIPTION
Number of Pages xl,254 pages
Other physical details Illustration
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term marketing
ADDED ENTRY--PERSONAL NAME
Personal name Philip Kotler et al
ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Permanent Location Current Location Date acquired Full call number Accession Number Koha item type
Gabriel Afolabi Ojo Central Library (Headquarters). Gabriel Afolabi Ojo Central Library (Headquarters). 11/05/2024 HD31 .C66 2022 0195225 Books
Gabriel Afolabi Ojo Central Library (Headquarters). Gabriel Afolabi Ojo Central Library (Headquarters). 11/05/2024 HD31 .C66 2022 0195224 Books

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