Vivendi : (Record no. 14071)
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000 -LEADER | |
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fixed length control field | 01695cam a2200205 i 4500 |
INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9781003095118 |
DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 384.06/544 |
MAIN ENTRY--AUTHOR NAME | |
Personal name | Bouquillion, Philippe, |
TITLE STATEMENT | |
Title | Vivendi : |
Remainder of title | a key player in global entertainment and media / |
Statement of responsibility, etc | Philippe Bouquillion. |
Copyright Date | |
Place of publication | New York, NY : |
Name of publisher | Routledge, |
Year of publication or production | 2021. |
PHYSICAL DESCRIPTION | |
Number of Pages | 1 online resource |
SERIES STATEMENT | |
Series statement | Global media giants |
FORMATTED CONTENTS NOTE | |
Formatted contents note | Vivendi's history and Context -- Vivendi's economic profile -- Vivendi's political profile -- Vivendi's cultural profile. |
SUMMARY, ETC. | |
Summary, etc | "This book identifies and analyses the main socio-economic trends that characterize Vivendi, the French mass media conglomerate, and explores how they have oriented its development and evolution. Philippe Bouquillion explores the industrial, financial, globalization and public policy issues in the various sectors in which Vivendi is involved, paying particular attention to recorded music, pay television, publishing, video games, advertising and telecommunications. He examines Vivendi's role as a key global player in the entertainment and cultural industries as a result of its established position as world number one in recorded music via Universal Music Group. He also highlights Vivendi's involvement in various national markets, including their notable strategies in African markets and their significance in the telecommunications and television markets in Italy. This book will be of interest to students, scholars and researchers of global media, media and cultural industries, and political economy"-- |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Conglomerate corporations |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Mass media |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Advertising |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Telecommunication |
ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Books |
Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Koha item type |
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Gabriel Afolabi Ojo Central Library (Headquarters). | Gabriel Afolabi Ojo Central Library (Headquarters). | 11/06/2024 | HE8689 .M37 2021 | 0194962 | Books |
Gabriel Afolabi Ojo Central Library (Headquarters). | Gabriel Afolabi Ojo Central Library (Headquarters). | 11/06/2024 | HE8689 .M37 2021 | 0194961 | Books |