National Open University Library

Going to market : (Record no. 14413)

MARC details
000 -LEADER
fixed length control field 00621pam a2200181 a 4500
INTERNATIONAL STANDARD BOOK NUMBER
ISBN 087584202X
MAIN ENTRY--AUTHOR NAME
Personal name Corey, E. Raymond
TITLE STATEMENT
Title Going to market :
Remainder of title distribution systems for industrial products /
Statement of responsibility, etc E. Raymond Corey, Frank V. Cespedes, V. Kasturi Rangan ; research associates, Bobbi Carrey [et al.]
Copyright Date
Name of publisher Library of congress
Year of publication or production 1989
PHYSICAL DESCRIPTION
Number of Pages xxxvi, 394 p. :
Other physical details ill. ;
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing channels
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Industrial marketing
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing channels
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Industrial marketing
ADDED ENTRY--PERSONAL NAME
Personal name Cespedes, Frank V.,
ADDED ENTRY--PERSONAL NAME
Personal name Rangan, V. Kasturi
ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Permanent Location Current Location Date acquired Full call number Accession Number Koha item type
Lagos Study Centre Lagos Study Centre 11/14/2024 HF 5415.1263 .C67 1989 08141038 Books

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