National Open University Library

Consumers / (Record no. 14571)

MARC details
000 -LEADER
fixed length control field 00635cam a22002054a 4500
INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0256133603 (alk. paper)
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/342
MAIN ENTRY--AUTHOR NAME
Personal name Arnould, Eric J.
TITLE STATEMENT
Title Consumers /
Statement of responsibility, etc Eric Arnould, Linda Price, George Zinkhan.
EDITION STATEMENT
Edition statement 1st ed.
Copyright Date
Name of publisher McGraw-Hill/irwin
Year of publication or production 2002
PHYSICAL DESCRIPTION
Number of Pages xviii, 750 p. :
Other physical details col. ill. ;
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Consumer behavior.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Consumer behavior
ADDED ENTRY--PERSONAL NAME
Personal name Price, Linda L.
ADDED ENTRY--PERSONAL NAME
Personal name Zinkhan, George M.
ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.loc.gov/catdir/description/mh021/00066436.html
ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.loc.gov/catdir/toc/mh021/00066436.html
ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Permanent Location Current Location Date acquired Full call number Accession Number Koha item type
Lagos Study Centre Lagos Study Centre 11/19/2024 HF5415.32 A76 2002 08141046 Books

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