Market-based management : (Record no. 14591)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00401cam a22001454a 4500 |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0130145467 |
| DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| MAIN ENTRY--AUTHOR NAME | |
| Personal name | Best, Roger J. |
| TITLE STATEMENT | |
| Title | Market-based management : |
| Remainder of title | strategies for growing customer value and profitability / |
| Statement of responsibility, etc | Roger J. Best. |
| EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| Copyright Date | |
| Name of publisher | Prentice Hall |
| Year of publication or production | 2000 |
| PHYSICAL DESCRIPTION | |
| Number of Pages | xxi, 385 p. : |
| Other physical details | ill. ; |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|
| Lagos Study Centre | Lagos Study Centre | 11/20/2024 | HF5415.13 .B47 2000 | 0006217 | Books |