Marketing / (Record no. 14662)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00395cam a22001574a 4500 |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0072410752 |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0071151222 (international ed.) |
| DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| TITLE STATEMENT | |
| Title | Marketing / |
| Statement of responsibility, etc | Roger A. Kerin ... [et al.]. |
| EDITION STATEMENT | |
| Edition statement | 7th ed. |
| Copyright Date | |
| Name of publisher | McGraw-Hill |
| Year of publication or production | 2003 |
| PHYSICAL DESCRIPTION | |
| Number of Pages | xliii, 741 p. : |
| Other physical details | col. ill. ; |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing. |
| ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kerin, Roger A. |
| ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|
| Lagos Study Centre | Lagos Study Centre | 11/22/2024 | HF5415 .M37 2003 | 0006079 | Books |
| Minna Study Centre | Minna Study Centre | 04/10/2025 | HF5415 .K47 2003 | 0193251 | Books |
| Minna Study Centre | Minna Study Centre | 04/10/2025 | HF5415 .K47 2003 | 0192913 | Books |