National Open University Library

ADVERTISING:THE BUSINESS OF BRANDS (Record no. 15011)

MARC details
000 -LEADER
fixed length control field 00395nam a2200133 4500
INTERNATIONAL STANDARD BOOK NUMBER
ISBN 2901887229189
TITLE STATEMENT
Title ADVERTISING:THE BUSINESS OF BRANDS
Remainder of title BUSINESS BRANDS
EDITION STATEMENT
Edition statement 21ST CENTURY EDITION
Copyright Date
Place of publication USA
Name of publisher BRUCE BENDINGER CREATIVE COMMUNICATION INC.
Year of publication or production 2004
PHYSICAL DESCRIPTION
Number of Pages ix; p622
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Advertising: The Business of Brands
ADDED ENTRY--PERSONAL NAME
Personal name Tom Jordan Et'al
ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Permanent Location Current Location Date acquired Full call number Accession Number Koha item type
Maiduguri Study Centre Maiduguri Study Centre 02/12/2025 HF5826.B46 2004 0190964 Books

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