National Open University Library

Cultural tourism / (Record no. 4020)

MARC details
000 -LEADER
fixed length control field 01913cam a2200157 i 4500
INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780429277498
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 910.68
MAIN ENTRY--AUTHOR NAME
Personal name Du Cros, Hilary,
TITLE STATEMENT
Title Cultural tourism /
EDITION STATEMENT
Edition statement Third edition.
PHYSICAL DESCRIPTION
Number of Pages 1 online resource
SUMMARY, ETC.
Summary, etc "Cultural Tourism remains the only book to bridge the gap between cultural tourism and cultural and heritage management. The first edition illustrated how heritage and tourism goals can be integrated in a management and marketing framework to produce sustainable cultural tourism. The current edition takes this further to base the discussion of cultural tourism in the theory and practice of cultural and heritage management (CM and CHM), under the understanding that for tourism to thrive, a balanced approach to the resource base it uses must be maintained. An 'umbrella approach' to cultural tourism represents a unique feature of the book, proposing solutions to achieve an optimal outcome for all sectors. Reflecting the many important developments in the field this new edition has been completely revised and updated in the following ways: New content on increasingly relevant topics including; sustainability, climate change, the threat of de-globalisation, overtourism and social media; New sections on experience creation, accessibility and inclusivity, as well as expanded material on creative industries and new management challenges; New international case studies and tried-and-tested assignment exercises have been added to every chapter. Written by experts in both tourism and cultural heritage management, this book will enable professionals and students to gain a better understanding of their own and each other's roles in achieving sustainable cultural tourism. It provides a blueprint for producing top-quality, long-term cultural tourism products"--
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Heritage tourism.
ADDED ENTRY--PERSONAL NAME
Personal name McKercher, Bob,
ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Permanent Location Current Location Date acquired Full call number Accession Number Koha item type
Gabriel Afolabi Ojo Central Library (Headquarters). Gabriel Afolabi Ojo Central Library (Headquarters). 04/13/2023 G156.5 .T68 2020 0165429 Books

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