Marketing management / (Record no. 5104)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00579cam a2200205 a 4500 |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780136009986 |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0136009980 |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780131357976 (pbk.) |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0131357972 (pbk.) |
| DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| MAIN ENTRY--AUTHOR NAME | |
| Personal name | Kotler, Philip. |
| TITLE STATEMENT | |
| Title | Marketing management / |
| EDITION STATEMENT | |
| Edition statement | 13th ed. |
| PHYSICAL DESCRIPTION | |
| Number of Pages | 1 v. (various pagings) : |
| Other physical details | col. ill. ; |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane, |
| ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://www.loc.gov/catdir/toc/ecip087/2008000337.html |
| ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|
| Faculty of Management Science Library | Faculty of Management Science Library | 05/30/2023 | HF5415.13 .K67 2009 | 0020685 | Books |