International Tourism Management (Record no. 7423)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01758nam a2200145 4500 |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788120724129 |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788120724082 |
| MAIN ENTRY--AUTHOR NAME | |
| Personal name | A.K. Bhatia |
| TITLE STATEMENT | |
| Title | International Tourism Management |
| PHYSICAL DESCRIPTION | |
| Number of Pages | xviii; 539p. |
| SUMMARY, ETC. | |
| Summary, etc | International tourism represents one of the world`s largest industries with nearly 720 million estimated global visitor arrivals at the turn of the present century, which is expected to reach 1.5 billion by the year 2020.This great phenomenon today has become a very complex activity encompassing a wide range go disciplines. The book, "International Tourism Management", tries to examine this complex global phenomenon, exploring its various concepts in their different manifestations. The book offers comprehensive information on various concepts, methods and framework giving a systematic overview of the subject on a global basis. Key elements of the book include: nature and components of the tourism industry; and communication; economic dimensions and international cooperation. The book will be of value to students pursuing tourism studies at different levels, particularly as part of various courses in tourism studies at professional training institutes and colleges affiliated to both Indian and foreign Universities. The text of the book will enable the students, who are to form the future resource of the travel and tourism business, to face the increasingly competitive world where they intend to pursue their careers. The book should also be of value to teachers and professionals in the tourism/travel industry, as well as to those seeking opportunities for professional development. |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Tourism |
| ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|
| Faculty of Social Sciences | Faculty of Social Sciences | 08/07/2023 | G155.A1 .B43 2004 | 04639 | Books |