National Open University Library

Essentials of marketing research / (Record no. 9203)

MARC details
000 -LEADER
fixed length control field 00444cam a22001574a 4500
INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0273694944 (alk. paper)
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/3
MAIN ENTRY--AUTHOR NAME
Personal name Proctor, Tony
TITLE STATEMENT
Title Essentials of marketing research /
EDITION STATEMENT
Edition statement 4th ed.
PHYSICAL DESCRIPTION
Number of Pages xxiii, 591 p. :
Other physical details ill., maps ;
GENERAL NOTE
General note Previous ed.: 2002.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing research.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Permanent Location Current Location Date acquired Full call number Accession Number Koha item type
Jos Study Centre Jos Study Centre 08/23/2023 HF5415.2 .P76 2005 0181648 Books

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