Advertising Management : Concepts And Cases
Material type: TextPublication details: NEW YORK MCGRAW-HILL 2008 Description: xi,418 pages illustrationISBN: 9780074517802Item type | Current library | Call number | Status | Date due | Barcode |
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Books | Faculty of Management Science Library | HF5827.M63 2008 (Browse shelf(Opens below)) | Available | 002281 |
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HF5823.B44 2001 Advertising and Promotion: An Integrated Marketing Communications Perspective | HF5823.W44 2008 Advertising | HF5826.5.K44 2008 Kellogg on advertising & media : | HF5827.M63 2008 Advertising Management : Concepts And Cases | HF5835.W37 2002 Corporate Financial Accounting | HF5857.4.M54 2008 Cost Management: Strategies for Business Decisions. | HG1601 .C37 2006 Introduction to Banking |
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