National Open University Library

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Marketing research : an international approach / Marcus J. Schmidt, Svend Hollensen

by Schmidt, Marcus, 1959- | Hollensen, Svend.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2006Availability: Items available for loan: Jos Study Centre (1)Call number: HF5415.2 .S36 2006.

2.
Global marketing : a decision-oriented approach / Svend Hollensen.

by Hollensen, Svend.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England ; New York : Financial Times Prentice Hall, 2011Availability: Items available for loan: Jos Study Centre (1)Call number: HF1416 .H65 2011.

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