National Open University Library

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1.
The art of social selling :

by Belew, Shannon.

Material type: Text Text Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (2)Call number: HF5415.1265.B45 2014, ...

2.
Principles of internet marketing /

by Hanson, Ward A.

Material type: Text Text Publication details: Cincinnati, Ohio : South-Western College Pub., c2000Availability: Items available for loan: Faculty of Management Science Library (1)Call number: HF5415.1265 .H36 2000.

3.
Cases in e-commerce /

by Rayport, Jeffrey F | Jaworski, Bernard J | Rayport, Jeffrey F.

Material type: Text Text Publication details: Boston : McGraw-Hill/Irwin marketspaceU, c2002Online access: Click here to access online | Click here to access online Availability: Items available for loan: Kaduna Study Centre (1)Call number: HD 171.5 .R73 2002.

4.
The business of influence : reframing marketing and PR for the digital age

by Sheldrake, Philip.

Material type: Text Text Publication details: The Atrium, Southern Gate, Chichester, West Sussex : Wiley, 2011Online access: Click here to access online | Click here to access online | Click here to access online Availability: Items available for loan: Jos Study Centre (1)Call number: HF5415.1265 .S34 2011.

5.
Auditing Social Media a governance and risk guide :

by Scott, Peter R | Jacka, J. Mike.

Material type: Text Text Publication details: Hoboken, N.J. : Wiley, c2011Availability: Items available for loan: Jos Study Centre (1)Call number: HF5415.1265 .S36 2011.

6.
Internet Marketing : strategy, implementation and practice

by Chaffey, Dave.

Edition: 4th ed.Material type: Text Text Publication details: London : Financial Times, Prentice Hall, 2009Availability: Items available for loan: Jos Study Centre (2)Call number: HF5415 .I57 2009, ...

7.
Social Media Marketing : the next generation of business engagement

by Evans, Dave | McKee, Jake.

Series: Edition: 1st ed.Material type: Text Text Publication details: Indianapolis, Ind. : Wiley Pub., 2010Availability: Items available for loan: Jos Study Centre (1)Call number: HF5415.1265 .E92 2010.

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Artificial intelligence and transforming digital marketing / Allam Hamdan, Esra Saleh Aldhaen, editors

by Hamdan, Allam | Aldhaen, Esra Saleh.

Series: Material type: Text Text Publisher: switzerland Springer, [2024]Copyright date: ©2024Online access: Click here to access online | Click here to access online | Click here to access online Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (6)Call number: HF5415 .A78 2024, ...

11.
Social media addiction in Generation Z consumers : implications for business and marketing / Teresa Berenice Treviño Benavides, Ana Teresa Alcorta Castro, Sofia Alejandra Garza Marichalar, Mariamiranda Peña Cisneros, Elena Catalina Baker Suárez

by Benavides, Teresa Berenice Treviño | Alcorta Castro, Ana Teresa | Garza Marichalar, Sofia Alejandra | Peña Cisneros, Mariamiranda | Baker Suárez, Elena Catalina.

Series: Material type: Text Text Publisher: Cham : Springer, [2023]Online access: Click here to access online | Click here to access online | Click here to access online Availability: No items available.

12.
Social media addiction in Generation Z consumers: implications for business and marketing / Teresa Berenice Treviño Benavides, Ana Teresa Alcorta Castro, Sofia Alejandra Garza Marichalar, Mariamiranda Peña Cisneros, Elena Catalina Baker Suárez

by Treviño Benavides, Teresa Berenice | Alcorta Castro, Ana Teresa | Garza Marichalar, Sofia Alejandra | Peña Cisneros, Mariamiranda | Baker Suárez, Elena Catalina.

Series: Material type: Text Text Publisher: Cham, Switzerland : Springer, [2023]Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (3)Call number: HF5415.13.S63 2023, ...

13.
Strategic content marketing : creating effective content in practice / Dan Farkas and Rebecca Geier.

by Farkas, Dan | Geier, Rebecca.

Material type: Text Text Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2024Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (2)Call number: HF5415 .F37 2024, ...

14.
Digital content marketing : creating value in practice / edited by Agata Krowinska, Christof Backhaus, Benjamin Becker, and Fabian Bosser.

by Krowinska, Agata [editor.] | Backhaus, Christof [editor.].

Edition: First Edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: London ; New York : Routledge, Taylor & Francis Group, 2024Copyright date: ©2024Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (3)Call number: HF5415.K76 2024, ...

15.
Digital analytics for marketing / A. Karim Feroz, Gohar F. Khan and Marshall Sponder.

by Feroz, A. Karim | Khan, Gohar F | Sponder, Marshall.

Series: Mastering business analyticsEdition: Second Edition.Material type: Text Text Publisher: New York : Routledge/Taylor & Francis Group, 2024Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (3)Call number: HF5415. F47 2024, ...

16.
Internet Marketing Internet Marketing Mohammed

by Mohammed.

Material type: Text Text Europe McGraw-Hill 2003Availability: Items available for loan: Lagos Study Centre (1)Call number: HF5415.1265 .I57 2003.

17.
Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman

by Reedy, Joel | Schullo, Shauna | Zimmerman, Kenneth.

Material type: Text Text Library of congress 2000Availability: Items available for loan: Lagos Study Centre (1)Call number: HF 5415.1265 .R44 2000.

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