000 00314nam a22001337a 4500
020 _a 9780030351723
100 _aLouis E. Boone
245 _aContemporary Marketing
264 _aAustralia
_bSouth-western
_c2002
300 _axxxiii, 619p.
650 0 _aMarketing
700 _aDavid L. Kurtz
942 _2lcc
_cBK
999 _c10768
_d10768