| 000 | 00587cam a2200205Ia 4500 | ||
|---|---|---|---|
| 020 | _a0077111206 | ||
| 020 | _a9780077111205 | ||
| 082 | 0 | _a658.802 | |
| 100 | 1 | _aOuwersloot, Hans | |
| 245 | 1 | 0 |
_aIntegrated marketing communications / _cHans Ouwersloot and Tom Duncan |
| 250 | _aEuropean ed | ||
| 264 |
_aLondon _bMcGrawHill _c2008 |
||
| 300 |
_axviii, 523 p., [16] p. of plates : _bill. (some col.) ; |
||
| 650 | 0 | _aCommunication in marketing | |
| 650 | 0 | _aMarketing | |
| 650 | 0 | _aInteractive marketing | |
| 650 | 0 | _aDirect marketing | |
| 700 | 1 | _aDuncan, Tom | |
| 942 |
_2lcc _cBK |
||
| 999 |
_c10772 _d10772 |
||