000 00377nam a22001457a 4500
020 _a9780077098605
100 _a David Jobber , Geoffrey Lancaster
245 _aEssential Of Marketing
250 _aFourth Edition
264 _aUnited Kingdom
_bMcGraw Hill
_c2002
650 0 _aMarketing
700 _aLester Massingham
700 _aRuth Ashford
942 _2lcc
_cBK
999 _c11604
_d11604