000 | 00632cam a2200205 a 4500 | ||
---|---|---|---|
020 | _a9780135045596 (casebound : alk. paper) | ||
020 | _a0135045592 (casebound : alk. paper) | ||
020 | _a 0132017733 | ||
082 | 0 | 0 | _a647.94 |
100 | 1 | _aKotler, Philip. | |
245 | 1 | 0 |
_aMarketing for hospitality and tourism / _cPhilip Kotler, John T. Bowen, James C. Makens. |
250 | _a5th ed. | ||
264 |
_aNew Jersey. _bPearson Prentice Hall. _c2010 |
||
300 |
_axxiii, 683 p. : _bill. (chiefly col.) ; |
||
650 | 0 | _aHospitality industry | |
650 | 0 | _aTourism | |
700 | 1 | _aBowen, John | |
700 | 1 | _aMakens, James C. | |
942 |
_2lcc _cBK |
||
999 |
_c13956 _d13956 |