| 000 | 01189cam a2200205 i 4500 | ||
|---|---|---|---|
| 020 | _a9781003318613 | ||
| 020 | _a9781032331836 | ||
| 082 | 0 | 0 |
_aG155 .E93 2024 _b2 |
| 100 | 1 | _aEvans, Nigel, | |
| 245 | 1 | 0 |
_aStrategic management for tourism, hospitality and events / _cNigel G. Evans. |
| 250 | _aFourth edition. | ||
| 264 | 1 |
_aLondon ; _aNew York : _bRoutledge, Taylor & Francis Group, _c2024. |
|
| 300 |
_axxxix,752 pages _billustration |
||
| 490 | _a4th edition | ||
| 520 | _a"Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. This book is written in an accessible and engaging style and structured logically with useful features throughout to aid students' learning and understanding and it is an essential resource for Tourism, Hospitality and Events students"-- | ||
| 650 | 0 | _aTourism | |
| 650 | 0 | _aHospitality industry | |
| 650 | 0 | _aStrategic planning. | |
| 942 |
_2lcc _cBK |
||
| 999 |
_c14047 _d14047 |
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