| 000 | 00750cam a22002294a 4500 | ||
|---|---|---|---|
| 020 | _a0072316020 | ||
| 020 | _a0072411732 (disk) | ||
| 020 | _a0072416882 (book + disk) | ||
| 100 | 1 | _aHawkins, Del I. | |
| 245 | 1 | 0 |
_aConsumer behavior : _bbuilding marketing strategy / _cDel I. Hawkins, Roger J. Best, Kenneth A. Coney |
| 250 | _aEighth edition | ||
| 264 | 1 |
_aBoston : _bIrwin/McGraw Hill, _c[2001] |
|
| 264 | 4 | _c©2001 | |
| 300 |
_axxiv, 775 pages : _billustrations (some color) ; _e1 computer disk (3 1/2 in) |
||
| 490 | 1 | _aThe Irwin/McGraw-Hill series in marketing | |
| 650 | 0 | _aConsumer behavior | |
| 650 | 0 | _aMarket surveys | |
| 650 | 0 | _aConsumer behavior | |
| 700 | 1 | _aBest, Roger J. | |
| 700 | 1 | _aConey, Kenneth A. | |
| 942 |
_2lcc _cBK |
||
| 999 |
_c14565 _d14565 |
||