| 000 | 00809cam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 34675233 | ||
| 003 | OCoLC | ||
| 005 | 20241122130451.0 | ||
| 008 | 960423s1997 ilua b 001 0 eng | ||
| 010 | _a96021378 | ||
| 020 | _a0256189684 | ||
| 020 | _a9780256189681 | ||
| 040 |
_aDLC _beng _cDLC _dBTCTA _dYDXCP _dBAKER _dDEBBG _dOCLCQ _dOCLCF |
||
| 050 | 0 | 0 |
_aHF5415 _b.M29474 1997 |
| 245 | 0 | 0 |
_aMarketing / _cEric N. Berkowitz ... [et al.]. |
| 250 | _a5th ed. | ||
| 260 |
_aChicago, Ill. : _bIrwin, _cc1997. |
||
| 300 |
_axxxii, 736 p. : _bcol. ill. ; _c29 cm. |
||
| 490 | 1 | _aThe Irwin series in marketing | |
| 504 | _aIncludes bibliographical references (p. 674-695) and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aBerkowitz, Eric N. | |
| 830 | 0 | _aIrwin series in marketing. | |
| 942 |
_2lcc _cBK _n0 |
||
| 999 |
_c14658 _d14658 |
||