000 00247nam a22001097a 4500
020 _a9780198784579
100 _aLISA HERZOG
245 _aINVENTING THE MARKRT
260 _aNEW YORK
_bOXFORD UNIVERSITY PRESS
_c2013
300 _ax,181p;
942 _cBK
999 _c2577
_d2577