| 000 | 00483cam a22001454a 4500 | ||
|---|---|---|---|
| 020 | _a0133768562 (hardback : alk. paper) | ||
| 082 | 0 | 0 | _a658.8/3 |
| 100 | 1 | _aMalhotra, Naresh K. | |
| 245 | 1 | 0 | _aBasic marketing research : |
| 260 |
_aUpper Saddle River, NJ : _bPrentice Hall, _cc2002. |
||
| 300 |
_axxxiii, 685 p. : _bill. (some col.) ; _e1 CD-ROM (4 3/4 in.) |
||
| 500 | _aFree student CD included: SPSS student edition 10.0 for windows. | ||
| 650 | 0 | _aMarketing research. | |
| 942 | _cBK | ||
| 999 |
_c3482 _d3482 |
||