| 000 | 00711cam a2200205 a 4500 | ||
|---|---|---|---|
| 020 | _a0256068658 | ||
| 020 | _a0256083983 (International ed.) | ||
| 082 | 0 | 0 | _a658.8 |
| 100 | 1 | _aMcCarthy, E. Jerome | |
| 245 | 1 | 0 | _aBasic marketing : |
| 250 | _a10th ed. | ||
| 260 |
_aHomewood, IL : _bIrwin, _cc1990. |
||
| 300 |
_axviii, 734 p. : _bcol. ill. ; _e1 computer disk (5 1/4 in.) |
||
| 500 | _aSystem requirements for computer disk (PLUS software): IBM PC/XT/AT/PS/2, or compatible computer; at least 256K; DOS 2.0 or higher; 1 disk drive or hard disk; monochrome or color monitor. | ||
| 650 | 0 | _aMarketing | |
| 650 | 0 | _aMarketing | |
| 650 | 0 | _aExport marketing | |
| 700 | 1 | _aPerreault, William D. | |
| 942 | _cBK | ||
| 999 |
_c3489 _d3489 |
||