000 00243nam a22001097a 4500
020 _a9780075605362
100 _aSHAPIRO, ETAL
245 _aBASIC MARKETING
260 _aNEW YORK
_bMcGrawHill
_c1999
300 _axxii,748p.
_billst.
942 _cBK
999 _c3490
_d3490