| 000 | 00618cam a22002174a 4500 | ||
|---|---|---|---|
| 020 | _a0072316020 | ||
| 020 | _a0072411732 (disk) | ||
| 020 | _a0072416882 (book + disk) | ||
| 082 | 0 | 0 | _a658.8/342/0973 |
| 100 | 1 | _aHawkins, Del I. | |
| 245 | 1 | 0 | _aConsumer behavior : |
| 250 | _aEighth edition | ||
| 300 |
_axxiv, 775 pages : _billustrations (some color) ; _e1 computer disk (3 1/2 in) |
||
| 490 | 1 | _aThe Irwin/McGraw-Hill series in marketing | |
| 650 | 0 | _aConsumer behavior | |
| 650 | 0 | _aMarket surveys | |
| 650 | 0 | _aConsumer behavior | |
| 700 | 1 | _aBest, Roger J. | |
| 700 | 1 | _aConey, Kenneth A. | |
| 942 | _cBK | ||
| 999 |
_c5118 _d5118 |
||