Consumers / Eric Arnould, Linda Price, George Zinkhan.
Material type:
Text McGraw-Hill/irwin 2002Edition: 1st edDescription: xviii, 750 p. : col. illISBN: 0256133603 (alk. paper)Subject(s): Consumer behavior | Consumer behaviorDDC classification: 658.8/342 Online resources: Click here to access online | Click here to access online
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
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Lagos Study Centre | HF5415.32 A76 2002 (Browse shelf(Opens below)) | Available | 08141046 |
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| HF5415.2 .C58 2001 Basic marketing research / | HF5415.2 .K85 2002 Essentials of marketing research / | HF5415.2 .M32 2011 Marketing research essentials / | HF5415.32 A76 2002 Consumers / | HF 5415.33 .U6 B76 1999 The consumer's guide to effective environmental choices : practical advice from the Union of Concerned Scientists / | HF 5415.33 .U6 H38 2004 Consumer behavior : building marketing strategy / | HF5415.5 .M67 1989 Calming upset customers / |
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