Market-based management : strategies for growing customer value and profitability / Roger J. Best.
Material type:
Text Prentice Hall 2000Edition: 2nd edDescription: xxi, 385 p. : illISBN: 0130145467Subject(s): MarketingDDC classification: 658.8
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
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Lagos Study Centre | HF5415.13 .B47 2000 (Browse shelf(Opens below)) | Available | 0006217 |
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| HF 5415.1263 .C67 1989 Going to market : distribution systems for industrial products / | HF5415.1265 .I57 2003 Internet Marketing Internet Marketing | HF 5415.1265 .R44 2000 Electronic marketing : integrating electronic resources into the marketing process / | HF5415.13 .B47 2000 Market-based management : strategies for growing customer value and profitability / | HF5415.13 .B69 2003 Marketing Strategy Marketing Startegy | HF5415.13 .K67 2006 Marketing Management Marketing Management | HF5415.13 .k67 2009 A framework for marketing management : integrated with PharmaSim / |
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