Advertising and Promotion: An Integrated Marketing Communications Perspective
Material type: TextPublication details: NEW YORK Mcgraw-Hill 2001 Description: 788 PAGES ILLUSTRATIONISBN: 9780072536768Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | Faculty of Management Science Library | HF5823.B44 2001 (Browse shelf(Opens below)) | Available | 0004845 |
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