Principles and practice of marketing /
Material type: TextPublication details: London ; New York : McGraw-Hill, [1995] Description: xx, 745 p. : ill. (some col.)ISBN: 0077079353Subject(s): Marketing | MarketingDDC classification: 658.8Item type | Current library | Call number | Status | Date due | Barcode |
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Books | Faculty of Management Science Library | HF5415.J62 2007 (Browse shelf(Opens below)) | Available | 0006015 | |
Books | Faculty of Management Science Library | HF5415.J62 2007 (Browse shelf(Opens below)) | Available | MGT0006016 |
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HF5415 .R59 2006 Marketing: A Practical Approach | HF5415 J62 2006 Foundations of Marketing | HF5415 J62 2006 Foundations of Marketing | HF5415.J62 2007 Principles and practice of marketing / | HF5415.J62 2007 Principles and practice of marketing / | HF5415.123 .O98 2008 Integrated Marketing Communications | HF5415.1263 .C67 1991 Industrial marketing : |
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