National Open University Library

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61.
International Marketing

by Pervez N. Ghauri | Philip Cateora.

Edition: Third edMaterial type: Text Text London McGrawHill 2010Availability: Items available for loan: Spec. Study Centre Immigration, Gwagwalada, Abuja (1)Call number: HF1009.5 .G43 2010.

62.
Pop up retail : how you can master this global marketing phenomenon / Christina Norsig.

by Norsig, Christina.

Edition: 1st ed.Material type: Text Text UK ROUTLEDGE 2021Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (3)Call number: HF5429.B68 2021, ...

63.
Advances in Chinese Brand Management / edited by John M.T. Balmer, Weifeng Chen.

by Balmer, John M. T | Chen, Weifeng.

Series: Material type: Text Text Publisher: London : Palgrave Macmillan UK : Imprint : Palgrave Macmillan, 2017Availability: Items available for reference: Gabriel Afolabi Ojo Central Library (Headquarters).: Not for loan (6)Call number: HD70 .A38 2021, ...

64.
Business to Business Marketing A value-Driven approach

by Wim G. Biemans.

Material type: Text Text New York McGrawHill 2010Availability: Items available for loan: Spec. Study Centre Immigration, Gwagwalada, Abuja (1)Call number: HF5415.15 .B54 2010.

65.
Essentials of marketing research / Joseph F. Hair, Jr. ... [et al.].

by Hair, Joseph F.

Edition: 3rd ed.Material type: Text Text New York McGrawHill 2013Online access: Click here to access online | Click here to access online Availability: Items available for loan: Spec. Study Centre Immigration, Gwagwalada, Abuja (1)Call number: HF5415.2 .H35 2013.

66.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George E | Belch, Michael A.

Edition: Ninth editionMaterial type: Text Text Publisher: New York : McGraw-Hill/Irwin, [2012]Copyright date: New York McGraw Hill ©2012Availability: Items available for loan: Spec. Study Centre Immigration, Gwagwalada, Abuja (1)Call number: HF5823B.45.

67.
Essential Of Marketing

by David Jobber , Geoffrey Lancaster | Lester Massingham | Ruth Ashford.

Edition: Fourth Edition Material type: Text Text United Kingdom McGraw Hill 2002Availability: Items available for loan: Spec. Study Centre Immigration, Gwagwalada, Abuja (1)Call number: HF5415.L36.

68.
A preface to Marketing Management / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: Twelfth edition.Material type: Text Text Publisher: New York : McGraw-Hill/Irwin, 2010Availability: Items available for loan: Kaduna Study Centre (1)Call number: HF5445 .M84 2010.

69.
Economic analysis for management and policy / Stephen Jan [et al.]

by Jan, Stephen.

Material type: Text Text England Open U.P 2005Availability: Items available for loan: Spec. Study Centre Immigration, Gwagwalada, Abuja (1)Call number: RA410 .J36 2005.

70.
Cosmetics Marketing Strategy and Innovation in the beauty Industry

by Lindsay Karchin et al | Lindsay.

Material type: Text Text New York Bloomsbury 2023Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (3)Call number: HF5415.126 .K35 2023, ...

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73.
Strategic marketing planning : a step-by-step approach / Karel Jan Alsem.

by Alsem, K. J.

Edition: Second edition.Material type: Text Text Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2024Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (2)Call number: HF5415.13 A47 2024, ...

74.
Sustainable marketing : the industry's role in a sustainable future / Paul Randle, Alexis Eyre.

by Randle, Paul | Eyre, Alexis.

Material type: Text Text Publisher: London ; New York : Kogan Page, 2024Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (1)Call number: HF5413 .R36 2024.

75.
Consumers, society and marketing : a sustainability perspective / Dilip S. Mutum, Ezlika M. Ghazali

by Mutum, Dilip S | Ghazali, Ezlika M.

Series: Material type: Text Text Publisher: Cham : Springer, 2023Online access: Click here to access online | Click here to access online | Click here to access online Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (2)Call number: HF5415.13.M88, ...

76.
Rural Marketing Growing the Non-Urban Consumer

by Sanal Kumar Velayudhan.

Material type: Text Text New york Routledge 2022Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (2)Call number: HF5415.15 .V45 2022, ...

77.
QUICK GUIDE VISUELLES MARKETING

by PAUL STEINER.

Material type: Text Text INDIA BADEN BEI WIEN 2023Availability: No items available.

78.
The Routledge companion to strategic marketing / edited by Bodo B. Schlegelmilch and Russell S. Winer.

by Schlegelmilch, Bodo B | Winer, Russell S.

Series: Routledge companions in business, management & accountingMaterial type: Text Text Publisher: New York, NY : Routledge, 2021Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (2)Call number: HF5415.13 .M37 2021, ...

79.
Sustainable marketing : the industry's role in a sustainable future / Paul Randle, Alexis Eyre.

by Randle, Paul | Eyre, Alexis.

Material type: Text Text Publisher: London ; New York : Kogan Page, 2024Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (1)Call number: HF5413 .R36 2024.

80.
Perspectives in Marketing, Innovation and Strategy contemporary management practices

by Philip Kotler et al.

Material type: Text Text New York Routledge 2024Availability: Items available for loan: Gabriel Afolabi Ojo Central Library (Headquarters). (2)Call number: HD31 .C66 2022, ...

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