Marketing research : an international approach / Marcus J. Schmidt, Svend Hollensen
Material type: TextPublication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2006 Description: xiv, 613 p. : ill. ; 25 cmISBN: 0273646354 (alk. paper); 9780273646358 (alk. paper)Subject(s): Marketing research -- Methodology | Export marketing -- Research -- MethodologyDDC classification: 658/.3 LOC classification: HF5415.2 | .S345 2006Item type | Current library | Call number | Status | Date due | Barcode |
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Books | Jos Study Centre | HF5415.2 .S36 2006 (Browse shelf(Opens below)) | Available | 0181649 |
Includes bibliographical references and index
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